1.             Parking meter revenues – 2008 budget options

 

RECETTES DES PARCOMÈTRES – OPTIONS BUDGÉTAIRES POUR 2008

 

 

Committee recommendations

 

That City Council waive the Rules of Procedure to revisit the 2008 approved Budget for rates, hours and areas for on-street parking and approve the following:

 

1.                  That the 2008 rates and hours for on-street parking be adjusted so that:

 

a.         There is no charge for Sunday parking in commercial areas of the City;

 

b.                  Hours are reduced for on-street parking to 7:00 p.m. Monday to Saturday; and

 

c.                   The rate for on-street parking increase to $3.25/hour beginning October 1, 2008.

 

2.         That staff be directed to bring forward options to address any revenue shortfall projections in 2009 and 2010 that results from these changes as part of the 2009 Budget process.

 

3.         That staff be directed to develop a new city-wide, comprehensive, consolidated parking policy in conjunction with the principles articulated in the Parking Management Strategy and the Transportation Master Plan; and that the policy include parking needs in the zoning by-law, a review of the financial costs to the City of storing cars on city streets versus storing cars on private lots; and

 

That the study examine on-street parking rates:

·        That vary according to geography

·        That vary according to time (time of day, day of the week) and

 

That the terms of reference for this study/review be brought to Transportation Committee for its review and approval prior to being undertaken.

 

 

Recommandations dU ComitÉ

 

Que le Conseil municipal déroge aux Règles de procédures afin de réexaminer les tarifs, les heures et les zones de stationnement sur rue énoncés dans le Budget 2008 et qu’il approuve les recommandations suivantes :

 

1.                  Que les tarifs et les heures de stationnement sur rue pour l’année 2008 soient ajustés afin que :

 

a.                  le stationnement soit gratuit le dimanche dans les zones commerciales de la ville;

 

b.                  la durée autorisée de stationnement sur rue soit réduite et se termine à 19 h du lundi au samedi;

 

c.                   le tarif du stationnement sur rue augmente et passe à 3,25 $/heure à partir du 1er octobre 2008.

 

2.         Que, dans le cadre du processus budgétaire de 2009, le personnel soit chargé de proposer des mesures pour compenser les manques à gagner prévus en 2009 et en 2010 et découlant de ces modifications;

 

3.         Que le personnel soit chargé d’élaborer une nouvelle politique de stationnement exhaustive pour toute la Ville, qui soit conforme aux principes exposés dans la stratégie de gestion du stationnement et dans le Plan directeur des transports; et que cette politique tienne compte des besoins en stationnement associés au règlement municipal de zonage, de l’examen des coûts qu’engendrent pour la Ville les voitures stationnées dans la rue par rapport aux voitures garées sur des terrains privés, et

 

Que l’étude comprenne l’examen de tarifs de stationnement sur rue :

·        qui varient selon les lieux;

·        qui varient selon les plages horaires (heure, jour de la semaine);

 

Que le cadre de référence de cette étude/analyse soit soumis à l’examen et à l’approbation du Comité des transports avant que celle-ci ne soit entreprise.

 

 

for the information of council:

 

The Committee also received the staff report and approved the following direction to staff:

 

That staff be directed to bring forward options to address any revenue shortfall in 2008 that results from these changes in time for the February 13th, 2008 City Council meeting.

 

Pour la gouverne du Conseil :

 

Le Comité a également reçu le rapport du personnel et a approuvé la directive suivante :

 

Que le personnel soit enjoint de présenter à la réunion du Conseil municipal du 13 février 2008 des mesures pour pallier les manques à gagner en 2008 qui découleront de ces changements.

 

 

 

 

Documentation

 

1.         Deputy City Manager, Public Works and Services report dated 30 January 2008 (ACS2008-PWS-TRF-0013).

 

2.         Extract of Draft Minutes, 6 February 2008.

 

 

 


Report to/Rapport au :

 

Transportation Committee/Comité des transports

 

30 January 2008 / le 30 janvier 2008

 

Submitted by/Soumis par :

R.G. Hewitt, Deputy City Manager/Directeur municipal adjoint

Public Works and Services/Services et Travaux publics

 

Contact Person/Personne ressource : Michael J. Flainek, M.Eng., P.Eng., Director/directeur

Traffic and Parking Operations/Circulation de stationnement

613-580-2424 x 26882, Michael.Flainek@ottawa.ca

 

City Wide

Ref N°: ACS2008-PWS-TRF-0013

 

 

SUBJECT:

Parking meter revenues – 2008 budget options

 

OBJET:

RECETTES DES PARCOMÈTRES – OPTIONS BUDGÉTAIRES POUR 2008

 

 

REPORT RECOMMENDATION

 

That Transportation Committee receive this report for information. and request that the Committee report, and any possible motions relating to this report, rise to Council on February 13, 2008 to allow sufficient time for the March 1st implementation date

 

RECOMMANDATION DU RAPPORT

 

Que le Comité des transports prenne connaissance du présent rapport.

 

 

BACKGROUND

 

This report is being provided as a result of a motion that was passed at the Corporate Services and Economic Development Committee (CSEDC) meeting on January 15, 2008.  In the motion, staff were asked to “prepare a report on the approach being taken to the implementation of changes to on-street parking … taking into consideration the issues raised by the Business Advisory Committee, affected Business Improvement Associations and the community at large (and) to include cost/revenue implications”.

 

The changes to on-street parking that are referenced pertain to Reduction Options that were presented in the Operating Budget.  The following changes to the City’s on-street paid parking program were adopted by Council with the approval of the budget on December 13, 2007:

 

·        New Areas – Introduce on-street paid parking on Wellington Street, Beechwood Avenue, and Bank Street (Old Ottawa South)

 

The CSEDC motion, which was subsequently approved by Council on January 23, 2008, also delayed the implementation date for the rate and time change from February 1st, 2008 to March 1st, 2008.  The implementation of the Pay and Display machines and the expansion into new areas await further consideration and if approvedaland is expected to occur in mid-2008.

 

 

DISCUSSION

 

The City’s pursuit of its transportation goals acknowledges the ability of parking supply and price to influence how people choose to travel. Parking not only helps achieve the City’s transit diversion objectives but also provides revenue. The management of the many facets of the City’s parking including on-street meters, permits and off-street garages/lots is the goal of the Parking program and when appropriately balanced can positively affect the residents, businesses and institutions in the community.

 

The current Transportation Master Plan (TMP) identifies three strategic objectives that relate to the parking program:

·         To provide short-term parking that supports the vital interests of local businesses, institutions and tourism destinations;

·         To limit the supply of long-term parking to levels that balance the needs of automobile users with the City’s transit ridership objectives, while minimizing spill-over parking in residential areas; and

·         To minimize the amount of land devoted to parking uses through shared parking arrangements and the use of parking structures.

 

The City’s parking operations are also guided by the former City of Ottawa’s Parking Management Strategy, which was approved in 1994. Included in the strategy are seven guiding principles designed to provide a clear framework and direction for the administration and management of on- and off-street parking:  

 

·        Ensure and maintain an appropriate supply of affordable, secure, convenient and appealing public parking

·        Provide for and encourage affordable short-term parking in support of commercial areas and activities.

·        Provide facilities that support public transit, taxis, ride sharing, cycling and walking.

·        Resolve parking problems within residential areas caused by significant traffic generators (commercial/ institutional/ industrial uses), established parking regulations, or conflicting uses of the roadway (maintenance, snow clearing and transportation versus parking).

·        Encourage and support joint residential/ commercial parking developments in the urban core.

·        Ensure the Municipal Parking Programme is financially self-sustaining.

·        Encourage standards in the provision of public parking by the private sector in accordance with the council-approved principles of the Parking Management Strategy.

 

Although the options provided in the Operating Budget touch on different aspects of these documents they were presented for consideration primarily based on:

 

·        Positively impacting transit usage; and

·        Positively impacting turnover for businesses

 

Increasing Transit Use

 

A number of North American studies have identified a direct link between parking rates and transit use.  By increasing parking rates there is a resulting incentive towards increased transit usage.  Cross-elasticity refers to the changes in demand for a good that results from a change in price of a substitute good. In the case of parking and transit, studies show that an increase in 10% in rates is likely to result in a shift to transit of 1-3% of former parkers.  However, the circumstances of individual trips vary greatly.  It is likely that, just as occasional users are more sensitive to fare increases than frequent transit users, the impact of parking rate increases on people making occasional trips would be stronger than for those buying monthly parking spots.

 

Therefore, by increasing the hourly rate, a corresponding increase in transit ridership can be expected.  Gains in transit ridership can likewise be expected with the introduction of paid parking in new areas and the expansion of hours in existing paid parking areas.

 

Increasing Turnover

 

Parking turnover refers to the number of different vehicles that use a parking space in a given period of time.  The steady vehicle turnover is a major factor to the successful operation of public parking in support of the economic viability of commercial areas. 

 

Low turnover can be detrimental to businesses as it restricts the ability of potential clientele to find convenient parking.  If the occupancy of parking spaces is continually high due to low turnover in a specific area at a particular time, potential customers are forced to re-circulate to find parking spaces.  The resulting perception that parking is scarce has the potential to impact the customer’s decision to visit the commercial area in the future.

 

It is an accepted standard that where high occupancy occurs, measures are taken to increase turnover.  The introduction of paid parking is one means of accomplishing this, as is the increase in rates when paid parking is already in effect.  The introduction of these measures was determined appropriate in selected commercial areas as a result of a combination of various studies, parking surveys and detailed staff observation.

 

There are a number of changes that have affected the demand for on-street parking over the years.  Modifications to standard business hours and the location of popular commercial zones have resulted in changes to when and where people require short-term parking.  Outside of periodic rate increases, the City of Ottawa has not accounted for these changes in demand to any significant extent.  In many areas, this has resulted in consistently high occupancy rates due to low turnover.  The changes to parking rates and the expansion in the hours and areas for paid parking, are designed to address these changes.  With respect to the new hours and areas, only commercial zones that experience high capacity will be affected.  In order to be considered for the implementation of paid parking in new areas or the implementation of expanded hours in existing areas, the following criteria needed to be addressed:

 

·        The arterial road is either within the Central Area (as identified in the Official Plan, Schedule B), or it is defined as a ‘Main Street’ (as per the Official Plan, Schedule B);

·        There is a concentration of commercial use on the arterial; and

·        There is a demonstrated demand for on-street parking

 

Also considered in the commercial area are the adjoining side streets where commercial real estate continues.

 

The proposed rate increase, the inclusion of evening and weekend hours, and the expansion into new areas are designed to apply parking management principles to help achieve our transit diversion objectives and help business achieve higher parking turnover rates.

 

Other Considerations

 

In addition to improving transit use and improving turnover, there were a number of further considerations that were taken into account when proposing the changes to the on-street paid parking program.

 

There are environmental considerations.  In addition to the advantages of encouraging higher transit ridership, there are the benefits associated with increasing turnover.  For example, where low turnover occurs and there is a high demand for on-street parking, it is common for drivers to circulate repeatedly (‘cruise’) in search of parking, resulting in increased CO2 emissions.  One study of a 15-block business district in California concluded that ‘cruising’ resulted in 1,520,000 extra kilometres driven, 178,000 litres of fuel wasted and 730 tons of CO2 gases released in a single year.

 

The re-circulation of vehicles also has the adverse effect of increasing traffic volumes and congestion, both on the main streets and in the adjacent communities.

 


 

IMPLEMENTATION

 

A Communication Plan has been prepared to effectively convey information surrounding the initial changes to the public.  This will be timed to precede the initial implementation by two weeks and will include advertisements in local daily and weekly newspapers.  Also part of this communications strategy will be an ‘education before enforcement’ approach in the first two weeks after the changes are implemented.  During this time, tickets will not be issued for parking infractions, instead, an information flyer will be issued.

 

Currently, the communications plan includes the following components:  a news release; newspapers advertisements; public service announcement (PSA); letter and information flyer to community stakeholders; information flyer to parkers; news release issued on first day of implementation; improved signage on meters; update to Ottawa.ca and information distributed to 3-1-1 and Client Service Centres.

 

 

CONSULTATION

 

The changes to the on-street paid parking program were put forward as options in the 2008 Draft Budget, which was tabled on November 14, 2007.  After this document was made public, the Budget process allowed for any concerned individuals or groups to provide feedback through the Public Delegation sessions of the Committee of the Whole, which began on December 3rd, 2007.  Approximately four people referenced the parking changes during their submission with all three indicating that they were opposed to subsequently approved parking options.

 

Following approval of the Budget on December 13, 2007, affected businesses and business groups were contacted to get their feedback on the implementation and communication plans.  In January 2008, all of the Business Improvement Associations (BIAs) that were to be affected by the rate change and the extension of paid parking hours were engaged and provided feedback. 

 

All of the business owners contacted were primarily concerned with how the changes would be communicated and what type of leniency would be shown to people following the implementation of the changes.  There was an expectation that there would be a comprehensive multi-media awareness campaign in advance of the changes.  It was also felt that more was required on the street to bring people’s attention to the changes.  Following implementation, it was widely expressed that there should be a period during which only warnings would be issued from parking enforcement personnel.

 

Further comments were provided at a roundtable meeting that was held on January 22nd, 2008.  Attending this meeting were a number of stakeholders, including Councillors, BIA representatives, business owners and church representatives.  The intention of this meeting was to provide a venue for City Councillors and staff to listen to some of the issues that the various stakeholders have with the planned changes.  All stakeholders in attendance expressed concern with the parking changes.  It was widely felt that the changes would have a negative effect on areas where paid parking exists or will exist.  It was identified that the City needs policies to support the business sector and that an updated comprehensive Parking Management Strategy is required as a component of this.

 

Also in attendance were representatives from various churches.  It was identified through them that the parking changes would also have a negative effect on their congregations, impacting both those attending service as well as those who utilize the churches for various other functions at other times during the week.

 

Through the recent consultation, there have also been indications from the various stakeholders that the proposed changes should be deferred until a comprehensive parking policy can be created for the whole city.  On January 8, 2008, the Business Advisory Committee passed the following motion that supports this approach:

 

That the Business Advisory Committee request that City Council defer the increases in parking hours and rates until a city wide policy can be developed in consultation with the Business Advisory Committee, Business Improvement Areas, the Chamber of Commerce, stakeholders and the general public.

 

 

FINANCIAL IMPLICATIONS

 

The total net revenue from the combined changes to the on-street parking program was projected at $7,494,000 per year.  It was anticipated that most of the changes could not be implemented immediately in 2008, resulting in only a portion of the total projected revenue being applied to 2008 in the Budget documentation.  It was estimated that $4,240,000 of the total net revenue would be realized in 2008.  Table 1 illustrates the projected revenues for each initiative option and identifies how much was to be realized in 2008.

 

 

 

 

 

 

 

 Table 1:  Projected Revenues From Changes to On-Street Parking

 

Option

Projected Net Revenue in 2008 Budget

Projected Annual Net Revenue

(2009 onwards)

1.

Weekday Evenings – Until 9 p.m. from Monday to Friday, in commercial areas

At existing rate of $2.50/hour

$1,275,000

$2,205,000

2.

Weekends - From 8 a.m. to 9 p.m. on Saturday and from 8 a.m. to 5:30 p.m. on Sunday, in commercial areas

At existing rate of $2.50/hour

$665,000

$1,065,000

3.

Pay & Display Machines

At existing rate of $2.50/hour.  Assumes that the changes relating to Option 1: Weekday Evenings and Option 2: Weekends are implemented

$480,000

$1,725,000

4.

Rate Increase - To $3.00/hour, city-wide

Assumes that Option 1: Weekday Evenings, Option 2: Weekends and Option 3: Pay & Display machines are implemented

$1,300,000

$1,300,000

5.

New Areas

At new rate of $3.00/hour.  Assumes that Option 1: Weekday Evenings, Option 2: Weekends and Option 3: Pay & Display machines are implemented

$520,000

$1,200,000

 

Total

$4,240,000

$7,495,000

 

Friday, February 1, 2008 was the assumed implementation date for the rate increase and the extension of hours for evenings and weekends.  The motion from the Corporate Services and Economic Development Committee also specified that any changes wouldapproval to be deferred implementation until March 1, 2008 The impact of this delayis estimated to reduces  onthe budgeted revenues in 2008 is estimated atby $250,000.

 

Decisions affecting the changes to the $4.24 million in new revenues approved by Council, would also require new sources of offsetting revenues to be identified or require an increase in property taxes in order to compensate for the resulting reduced revenues.

 

 

 

DISPOSITION

 

Public Works & Services will implement the changes to the on-street parking operations in accordance with the options approved by Council.