Banners

1. General Provisions

The following general provisions apply when establishing all forms of advertising:

• Advertising must comply with federal and provincial statutes, municipal by-laws, policies and procedures of the City, and applicable standards set out by the Canadian Code of Advertising Standards.
• Advertising content is encouraged to follow the City’s Bilingualism Policy and Accessibility Policy.
• Advertising opportunities should be appropriate to the target audience.
• The City will determine on a case-by-case basis if the advertising opportunity is a competitive or non-competitive bid process.
• A competitive opportunity will follow parameters within the Delegated Authority By-law.

• Advertising agreements shall be in writing and shall outline the mutual benefits, fixed terms and duration of the contract.
• Advertising agreements shall not in any way solicit future consideration or influence or be perceived to influence the day-to-day business of the City.
• Past advertising agreements shall not be regarded as a commitment for future agreements.

2. Advertising Provisions

The following advertising provisions apply:

• Advertising assets must not impact the quality and integrity of the City’s properties, programs, buildings, streetscapes, software or digital spaces
• Digital advertising must comply with any applicable municipal by-laws and policies.
• Billboard advertising renewal agreements will follow parameters within the City’s Delegated Authority By-law.
• Alcohol advertising will not be permitted at events geared to youth under the age of 19.
• All political advertising will indicate that it is paid by a party or candidate, to avoid any impression that the City is supporting any party or candidate.

3. Restrictions

The City will not enter into advertising agreements with:

• Organizations and individuals whose business is derived from or promotes tobacco, vapour, water-pipe products or non-medical cannabis through programming or events targeted primarily to youth, under the age of 19.
• Organizations and individuals that are currently in a legal dispute with the City and/or are otherwise disqualified from doing business with the City.

• Temporary Decorative Banner Application
• Agreement for attachment (pole agreement)
• Third party liability insurance ($2,000,000.00 liability with the City of Ottawa listed as an additional insured)
• List of decorative banner locations
• Applicable fees

Fees

• $73 processing fee (waived if it’s a charitable event/organization, Business Improvement Area or City Initiative)
• $73 inspection fee (waived if it’s a charitable event/organization, Business Improvement Area or City Initiative)

Timeline

• 15-20 business days

Where to apply

Application form

Please send an email to ROWAdmin/emprises@ottawa.ca